IBWSS: Putting Bulk Wine in the Headlines For the Right Reasons
You would think it would be hard to ship tens of millions of liters of bulk wine around the world and not be noticed, but unless you go looking the bulk wine industry operates very much under the radar of the mainstream wine trade.
Sales reps: Tips for importers and distributors on how to retain them
Sales reps are often the only point of contact a retail customer, or on-trade operator will ever have with a wine importer and distributor. But how much care and attention are giving to their well-being?
How can importers and distributors support their retail customers via social media?
If you are not using social media to drive business and consumers to your retail customers’ doors then your competition most certainly is.