Join Sid Patel, CEO of IBWSS UK & Beverage Trade Network, as he chats with Mark Lansley, Owner & CEO of Broadland Drinks.

In this insightful video, Sid and Mark delve into the crucial topic of sustainability within the beverage industry, focusing specifically on the role of packaging in reducing carbon footprint.

Mark shares his expertise by showcasing a range of packaging options and elaborating on the carbon efficiency of each type and method. Gain valuable insights into how packaging choices can positively impact the environment.

Additionally, Mark sheds light on the intricacies of timing and seasonality in the context of seasonal products, providing valuable knowledge for industry professionals and environmentally-conscious consumers alike.